Brand & Website Strategy · Canada
Brands and websites worth believing in.
Signal+Hearth works with Canadian organizations doing meaningful work in sustainability, women’s leadership, and community impact.We help you show up online in a way that actually reflects what you do. And we make the whole process easier than you’re expecting.
Ruha Ratnam
Principal & Creative Director
Trusted by
The Forum
Canadian Women’s Chamber of Commerce
Academy for Sustainable Innovation
Algonquin to Adirondacks Collaborative
You know the website needs work.
You just need someone you can actually trust with it.
You’ve been through this before. A designer who didn’t get the mission. A project that ran over time and budget. A site that looked fine but didn’t say anything. What you need isn’t another vendor. It’s someone who already understands your world, can run with a brief, and will make you look good to the people you report to.
You don't have time to manage a complicated project
One senior lead. One point of contact. You get a full team without the overhead of managing one.
You need work that speaks for itself at the board table
You want someone who gets it without a lengthy briefing
Recent work
Sustainability
The Forum
Brand strategy, digital advisory, GA4 + HubSpot integration
Women’s Leadership
Canadian Women's Chamber of Commerce
Website strategy, copywriting, WordPress development
Sustainability
Academy for Sustainable Innovation
Brand strategy, copywriting, digital advisory
Community Impact
Algonquin to Adirondacks Collaborative (A2A)
Visual direction, website strategy, WordPress development, MailerLite integration
“Ruha’s collaboration with our whole team has made SUCH impact. We’ll need your thought leadership to work through the level of depth we’re going to go.”
Anne McLean
VP, Strategic Operations & Marketing
The Forum
Who we are
You deal with Ruha from start to finish.
Signal+Hearth is led by Ruha Ratnam. She has spent a decade working with organizations whose work matters, in sustainability institutes, women’s entrepreneurship networks, national chambers, mission-driven law firms. On every project, she is your senior strategic lead and your primary point of contact.
She brings in a vetted collective of designers, developers, and copywriters as needed, so you get the range of a full-service agency with the accountability of working directly with the person who understands your mission.
Ruha Ratnam
Principal & Creative Director
What we do
Every project starts with a real conversation about what you’re trying to do, not a quote request form.
From there, Ruha leads the strategy and coordinates the team. You stay focused on your work. We handle the rest.
Brand Strategy
Clarity before colour
We’ll figure out what you need to say, to whom, and in what order, before a single pixel is placed on a webpage. This is the thinking that makes everything else work.
Website Strategy & Design
The online presence you deserve
Integrated UX, copy, design, and WordPress. Senior strategic lead throughout.
Copywriting
Words that do real work
In your voice, for your audience, and with the strategic architecture to make sure the right message reaches the right person at the right moment.
Digital Advisory
A partner, not a vendor
Retainer relationships for organizations who want a senior strategic partner in their corner, not someone to call only when something breaks.
How we work
The Signal+Hearth method
BrandSpark
Discovery + Strategy
BrandBuild
Design + build
Brand and website strategy built together, not bolted on.
BrandCare
Ongoing
What clients say
“Ruha’s collaboration with our whole team has made SUCH impact. We’ll need your thought leadership to work through the level of depth we’re going to go.”
Anne McLean
VP, Strategic Operations & Marketing
The Forum
“Ruha’s collaboration with our whole team has made SUCH impact. We’ll need your thought leadership to work through the level of depth we’re going to go.”
Anne McLean
VP, Strategic Operations & Marketing
The Forum
You've been thinking about this for a while. Let's make it happen.
Book a 20-minute call. We’ll figure out together whether Signal+Hearth is the right fit, and what the first step looks like. No pitch. No pressure.
